SHOP A BLOCK

SHOP-A-BLOCK

-THE ULTIMATE SHOPPING EXPERIENCE

About Shop-a-block

Shop-a-block is a shopping website designed to provide online shoppers with a unique personalised shopping experience. Besides having access to a wide variety of brands and stores to shop from at great prices; a Shop-a-block user discovers clothing brands that fits them best. This is accomplished by means of our intelligent best fit algorithm which computes user inputted values of anthropogenic parameters to our databases of brand’s clothing size parameters to come up with best fit brand recommendations. In addition the website features permits the user to share look-alike Avatars sporting styles and colors with friends in their social network.

The product categories targeted by Shop-a-block are apparels, shoes, accessories, bags, jewelries and beauty products for Women, Men and Kids. An additional product category for Home completes the one-stop-shop experience of Shop-a-block users. APIs provided by Shopzilla, Shopping.com, Become.com are integrated to the website. Revenue is generated through CPC revenues sharing models under the publisher affiliate programs of these companies.

Surveys conducted by Shop-a-block over a wide sample size indicated that two primary factors cause online shoppers to make buy or do not buy decision during clothing purchases. Will the clothing they are purchasing fit them well? How would they look in the dress they are purchasing (assurance from friends that matter)? We at Shop-a-block believe that if we can help substantially alleviate these two concerns, the browse to purchase action could be significantly improved.

Shop-a-block provides an interface to simplify the browsing experience. Online shopper can find what they need and prices they are looking for with fewer intuitive clicks. Features like ‘Check your best fit brand’ and ‘Share your Avatar on Social Networks’ allays the two major concerns online shoppers have with fit and the assurance they need before a purchase.

Problem Statement

Surveys conducted by Shop-a-block over a wide sample size indicated that two primary factors cause online shoppers to make buy or do not buy decision during clothing purchases. Will the clothing they are purchasing fit them well? How would they look in the dress they are purchasing (assurance from friends that matter)? We at Shop-a-block believe that if we can help substantially alleviate these two concerns, the browse to purchase action could be significantly improved.

Shop-a-block’s Solution

Shop-a-block provides an interface to simplify the browsing experience. Online shopper can find whatthey need and prices they are looking for with fewer intuitive clicks. Features like ‘Check your best fit brand’ and ‘Share your Avatar on Social Networks’ allays the two major concerns online shoppers have with fit and the assurance they need before a purchase. Additional information about the website and these features are provides in the next section.
 
 
 
Learn more about the world of shopping at Shop-a-Block.